.svg){kind=logo}
Under The Lens
April 2024 Edition
Jump to:
Under the Lens is your source for the latest medical power news including industry leading product releases, new literature and content, training and event schedules, industry and application insights, and defining case studies.
In the April issue, discover a collection of blogs exploring a spectrum of topics, from key medical trends to safety requirements in medical equipment.
In the April issue, discover a collection of blogs exploring a spectrum of topics, from key medical trends to safety requirements in medical equipment.
Additionally, delve into case studies and articles on applications including ultrasound, PEF generators, trends in electrosurgery and more.
New Product Releases
AEQ is a line of miniature high voltage power supplies adjustable with models from 0 to 100V up to 0 to 600 VDC at 0.5 or 1.25 Watts of output power from an input voltage of +5 or +12 VDC.
The first member of Advanced Energy’s next-generation NeoPower (NP) family of AC-DC configurable industrial and medical power supplies, NP is an entirely new configurable power conversion platform.
The CoolX-G option allows customers and safety agencies to carry out the full 4kVAC and 5.6kVDC primary to secondary isolation test on complete power supply, exactly as it will be used and installed in their system with no modifications required.
New Literature Releases
Looking for any specific Marketing collateral?
Please contact the AE Corporate Marketing Team.
Please contact the AE Corporate Marketing Team.
Case Studies
*NEW* High Voltage Power Supply required for use in intraoperative EMG monitor (nerve integrity monitoring system)Download Here
*NEW* For the mass spectrometer market Advanced Energy’s high voltage power supply offers high resolution and reliability in a compact sizeDownload Here
*NEW* High Voltage power supply required for use in intravascular ultrasound coronary artery imaging systemDownload Here
*NEW* Solve Design Challenges for Cardiac Products at Advanced Energy’s Customer Experience Center (CEC) Download Here
*NEW* Create Custom Solutions for Medical Products at Advanced Energy’s Customer Solutions Center (CEC)Download Here
Selector Guides
Sales Enablement Tools
Data Sheet
Articles
*NEW* A Standard Set of Definitions and Terms to describe the Pulsed Output of PEF GeneratorsRead Here
Blogs
New Safety Standards and Medical Power Implication of Transition to IEC 60601-1 Edition 3.2
HOW TO USE AE BLOGS TO GENERATE LEADS
Learn more on how you can easily turn an AE blog post into a sales email to your customers.
Events
MD&M West 2024
APEC 2024
CMEF 2024
Recent
MD&M West 2024 – Advanced Energy played a significant role as a featured exhibitor at MD&M West 2024. Advanced Energy exhibited the industry’s broadest portfolio of medically certified standard and configurable power supplies. For more information on Advanced Energy's at MD&M read AE Addresses Four Key Medical Trends at MD&M West 2024
APEC 2024 - Thank you for visiting us at APEC 2024! We displayed our cutting-edge technologies which offer precision power conversion operating at the highest performance you can trust for Industrial and Medical applications.
CMEF 2024 - We just completed another successful week at CMEF, Shanghai, China. We showcased our unique scalable portfolio of low and high-power AC-DC & DC-DC, RF Power, PEF and fiber sensing solutions are powering medical applications across the continuum of care. We look forward to next year’s event!
Promotional Materials
Short Product Videos
We recently started to create short videos to promote the product features and benefits in a comprehensive form. They can easily be shared through various channel or be customized by add a channel partner logo.
Please get in contact with the Marketing team if you have any video requests or if you would like to individualize a video.
Updated Channel Branding Guidelines
We recently updated our Channel Branding guidelines to support our channel partner activities. The update included new product line branding guidelines, please get in contact with the Marketing team if you have any questions.
We are happy to support you and your activities.
Medical Power Insights
- Significant growth for electrosurgery: The electrosurgery market has grown steadily, driven by technology upgrades, increasing demand for minimally invasive procedures, and improved patient outcomes. (AE Blog)
- Growing investments in cardiac ablation: The global cardiac ablation market is projected to grow at a Compound Annual Growth Rate (CAGR) of over 13% from 2023 to 2035. The major driver is the increase in an aging population. According to the WHO, one in six individuals on the planet is expected to be 60 years of age or older by 2030. (AE Blog)
- Miniaturization: Technological advancements are shrinking medical devices making them less invasive, more efficient and increasingly personalized. (AE Blog)
- Growth in Aesthetic Lasers: The non-ablative lasers segment is projected to expand at a CAGR of 7.8% through 2033. Non-ablative lasers are less invasive than ablative lasers because they target the dermis beneath the skin without removing the top layer. Innovative treatments and new technologies are revolutionizing the world of cosmetic and dermatological care. (AE Blog)
- Clinical and Commercialization milestones for pulsed field ablation were achieved by Abbott and Boston Scientific.
- In the Imaging space, customer activity has been centered around partnerships and federal funding to further research and technology.
AE in the World
SL Power Is Now on Advanced Energy, as AE Unveils New E-Commerce Site
Advanced Energy has added E-Commerce to its recently updated website to streamline the design development process for customers.
Representing a step function improvement in capability, the new E-Commerce platform on AdvancedEnergy.com is live alongside the full portfolio of power solutions for medical and industrial applications – now including SL Power products.
Discover the full range of SL Power products now seamlessly integrated on advancedenergy.com for streamlined access and enhanced support.
Discover the full range of SL Power products now seamlessly integrated on advancedenergy.com for streamlined access and enhanced support.
Channel Partner Portal from AE
This new location provides information in one place and includes all files shared with our sales partners through our Industrial and Medical newsletters since 2023, such as Sales Presentations, Battle Cards, Marketing Materials, e.g. Videos, Images, Online Banner Ads and more..
Partners are be able to download files themselves and we will be able to even provide access to larger files for them to share.